Credit Union Youth Month Logo

April is here and it’s time to celebrate National Credit Union Youth Month and National Financial Literacy Month. While credit unions take financial education seriously all year long, this month provides us even more opportunities to work with our members and community partners to promote financial wellness.

To help your credit union tailor your efforts to younger members, we encourage you to join with our League in promoting the theme, “It’s Never Too Early,” because the earlier kids can learn about money management and fiscal responsibility, the better! To echo this concept in your activities, the League has created a number of materials for your credit union to use. The hashtag, #CUYouthMonth, also can be utilized on social media to demonstrate the power of our collaborative efforts.

Below are graphics and sample messaging that credit unions can share on their social media channels. The messaging can be edited and customized to reflect your credit union’s brand. Also included are coloring pages and a word search to help engage younger members.

Post #1 – It’s never too early to talk to your kids about money.

Facebook, LinkedIn, and Instagram: Children use the actions of their parents as a guide to make sense of the world around them and to develop skills as they continue to grow. By practicing good financial habits and openly talking to your kids about money, you can help guide them on a path to financial success. #CUYouthMonth

Twitter: Children use the actions of their parents as a guide to make sense of the world and to develop skills as they continue to grow. By practicing good financial habits and openly talking to your kids about money, you can help guide them on a path to financial success. #CUYouthMonth

Post #2 – It’s never too early to introduce money management games. 

Facebook, LinkedIn, and Instagram: Board games like Monopoly or the Game of Life encourage kids to strategize––teaching them the importance of budgeting and planning for the future, all while masquerading as fun games. #CUYouthMonth

Twitter: Board games like Monopoly or the Game of Life encourage kids to strategize—teaching them the importance of budgeting and planning for the future, all while masquerading as fun games. #CUYouthMonth

Post #3 – It’s never too early to start saving for college.

Facebook, LinkedIn, and Instagram: Maine’s Section 529 plan can help families save for higher education, with all earnings being tax-free! The earlier you start saving for your kids’ higher education, the more time it will have to compound and grow—giving your kids a head start in funding their future educational expenses. #CUYouthMonth

Twitter: Maine’s Section 529 plan is tax-free and can help families save for higher education The earlier you start saving for your kids’ higher education, the more time it will have to compound and grow—giving your kids a head start in funding their future education. #CUYouthMonth

Post #4 – It’s never too early to open a savings account at your local credit union.

Facebook, LinkedIn, and Instagram: With lower fees and higher savings rates, a youth savings account at your credit union can help kids lay the foundation for future financial success. #CUYouthMonth

Twitter: With lower fees and higher savings rates, a youth savings account at your credit union can help kids lay the foundation for future financial success. #CUYouthMonth

Post #5 – It’s never too early to include your kids in major financial purchases. 

Facebook, LinkedIn, and Instagram: Planning a big purchase? Include your kids in the process. Teach them about the importance of doing research before making a big purchase, the factors that go into your decision-making, and how you compare products and prices. Not only will they learn, but they’ll be proud to have helped make the best decision for the family. #CUYouthMonth

Twitter: Include your kids in the process. Explain the importance of doing research, the factors that go into your decision-making process, and how you compare options. Not only will they learn, but they’ll be proud to have helped make the best decision for the family. #CUYouthMonth

Post #6 – It’s never too early to learn about borrowing money. 

Facebook, LinkedIn, and Instagram: Consider lending your kids small amounts of money when they would like to make a purchase, with the agreement being they’ll pay you back. However, introduce the concept of interest. If you lend them $10, have them pay you back $11. This can get them familiar with interest and the true cost of lending as they grow older. #CUYouthMonth

Twitter: Lend your kids money when they would like to make a purchase, with the agreement being they’ll pay you back. However, if you lend them $10, have them pay you back $11. This can get them familiar with interest and the true cost of lending as they grow older. #CUYouthMonth

Post #7 – It’s never too early to learn about opportunity cost. 

Facebook, LinkedIn, and Instagram: As a kid, it can be hard to understand that money is finite. Talk to them about wants and needs and explain, “If you buy X now, you won’t have money to buy Y.” This can get your kids thinking about the importance of savings and prioritizing their wants and needs.

Twitter: As a kid, it can be hard to understand that money is finite. Talk to them about wants and needs and explain, “If you buy X now, you won’t have money to buy Y.” This can get your kids thinking about the importance of savings and prioritizing their wants and needs.

Post #8 – It’s never too early to start saving at home. 

Facebook, LinkedIn, and Instagram: If you’re trying to communicate the importance of saving money, consider using a clear jar for savings. While a piggy bank is a great idea, it doesn’t give kids a visual. When using a clear jar, they can see their money grow over time. Tell your children, “Once the money reaches the top, you can use that money to buy something you want.” They will be able to monitor their progress, experience delayed gratification, and learn the importance of saving. #CUYouthMonth

Twitter: Use a clear jar for savings instead of a piggy bank. Tell your children, “Once the money reaches the top, you can use that money to buy something.” They will be able to monitor their progress, experience delayed gratification, and learn the importance of saving. #CUYouthMonth