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Business Development Manager

June 21, 2024

KV FCU is hiring a Business Development Manager at its Waterville location.

Role:

The role of the Business Development Manager is to develop a sustainable financial growth strategy while promoting member satisfaction. The candidate must have proven work experience as a business development manager, sales executive, or relevant role. The candidate should also possess excellent member service skills to build long -term relationships with new and existing members and provide informed and professional support to all employees of the KVFCU team.

Essential Functions & Responsibilities:

  • (20%) Oversee and manage all digital channels for the credit union. Assist with day-to-day messaging; update and manage social media and e-newsletter. Create, maintain, and implement digital marketing.
  • (15%) Oversees a call program that includes contacting existing members to maintain and expand banking relationships and contacting prospective members to develop new business.
  • (15%) Represent the credit union. Promote the credit union during after-hours events such as business after hours, business expo, and Financial Fitness Fairs. Participate in credit union events such as chapter meetings and Maine Credit Union League sponsored functions.
  • (15%) Develops promotional strategies to meet business development goals; develops promotional materials.
  • (10%) Responsible for department personnel maintaining high product knowledge by determining and finding opportunities for learning new selling techniques, new products, and market trends.
  • (5%) Identifies cross-sell opportunities and cross-sell services to members through in-person sales sessions as well as by telephone, written correspondence, and external sales calls.
  • (5%) Oversees training sessions for all employees to enhance their awareness of the business development plan and services available to existing and potential members.
  • (5%) Generate, share and reply to online reviews in a positive and open manner.
  • (5%) Discusses member needs, problems, or complaints, and arranges for meetings between members or prospective members and representatives of various functional areas.
  • (5%) Performs other job-related duties as assigned.

Performance Measurements:

  1. Produce new business development strategies designed around financial growth and member satisfaction, to a specified volume or dollar value.
  2. Provide direction and recommendations to management, based on current research data, regarding the business development strategies and directions the credit union should take.
  3. Maintain an excellent knowledge of financial services offered by the credit union and be knowledgeable of competitors’ services.
  4. Ensure all activities within the department are carried out within prescribed time frames and with zero unresolved errors and no errors resulting in losses to the credit union.
  5. Maintain a cohesive, highly trained, motivated staff sufficient to meet daily department demands.
  6. Develop recommendations for cost efficiencies and enhancements to products, pricing and processes by monitoring trends in operations and the financial industry.
  7. Ensure direct reports achieve all their individual goals.
  8. Provide informed, prompt, professional and accurate service and support to all members and associates.
  9. Ensure all communications (such as brochures, website, signs, etc.) are accurate, timely and within credit union guidelines.
  10. Proactively participate in regular networking opportunities within the community as a representative of the credit union.

Knowledge and Skills:

Experience: Three years to five years of similar or related experience.

Education: (1) A bachelor’s degree, or (2) achievement of formal certifications recognized in the industry as equivalent to a bachelor’s degree (e.g., information technology certifications in lieu of a degree).

Interpersonal Skills: Motivating or influencing others is a material part of the job. Outside contacts become important and fostering sound relationships with other entities (companies and/or individuals) becomes necessary and often requires the ability to influence and/or sell ideas or services to others. The role requires a significant level of trust or diplomacy.

Other Skills: Must have good communication skills. Some graphic design skills are desirable.

Apply:

All cover letters and resumes should be directed to Christine Devine, President/CEO at cdevine@kvfcu.org.