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Downeast CU is hiring a Marketing Assistant who can work in person at the branch or remote.
The Marketing Assistant supports the execution of marketing strategies, campaigns, and community initiatives across the Downeast family of companies. This role is ideal for a recent graduate or early-career professional who brings creativity, strong digital skills, and a willingness to learn.
The Marketing Assistant plays a key role in social media, content creation, video production, and design—while also providing essential administrative and project support to ensure campaigns run smoothly and effectively.
Duties and Responsibilities
Content Creation & Digital Marketing
- Develop and schedule engaging content for social media platforms, including graphics, short-form video, and captions aligned with brand voice and goals
- Assist in planning and maintaining monthly content and events calendars
- Assist with website content updates, including product pages, blog/news content, and career listings, ensuring accuracy, timeliness, and alignment with brand standards
- Capture and edit photo and video content for campaigns, events, and storytelling
- Monitor social media performance and recommend improvements based on insights and trends
- Stay current on digital trends, tools, and platform updates to enhance reach and engagement
Campaign & Project Support
- Assist in planning, designing, coordinating, and executing marketing campaigns and promotions
- Support the creation and review of marketing materials including advertisements, emails, newsletters, direct mail, press releases, and collateral
- Collaborate with team members and external partners to ensure timely and accurate delivery of campaigns
- Help maintain brand consistency across all channels and materials
Community & Event Support
- Assist in planning and executing community sponsorships, events, and volunteer initiatives
- Capture content at events for use in social media and marketing efforts
- Support logistics, coordination, and follow-up for marketing events and initiatives
- Assist in coordinating Downeast volunteer programs and employee participation incentives
- Help coordinate fundraising and donation efforts in support of the Ending Hunger in Maine Campaign
Administrative & Operational Support
- Provide administrative support to the marketing department, including document preparation, file management, and project coordination
- Maintain organized digital and physical marketing files
- Manage inventory of marketing materials and coordinate reorders as needed
- Assist with branch marketing audits to ensure campaign accuracy and consistency
Research & Continuous Improvement
- Research marketing trends, audience insights, and competitive activity
- Identify opportunities to enhance products, services, and member engagement through marketing
- Support reporting efforts by gathering and organizing campaign performance data
Qualifications
- Associate’s or Bachelor’s degree in Marketing, Communications, Business, Graphic Design, or related field (recent graduates encouraged to apply)
- Strong interest in social media, digital marketing, and content creation
- Experience with design and content tools
- Basic video editing skills
- Proficiency in Microsoft Office and general computer applications
- Strong written and verbal communication skills
- Highly organized with strong attention to detail
- Ability to manage multiple projects and meet deadlines in a team environment
- Positive attitude, creativity, and willingness to learn
Benefits
- 401(k)
- 401(k) matching
- Dental insurance
- Employee discount
- Health insurance
- Paid time off
- Vision insurance
Work Location
In person or Remote
Equal Opportunity Employer
To apply, visit https://www.downeastcu.com/careers/